Short turnaround on this one, but put it on the calendar: the next Mixology Monday is coming up on November 21, 2011. This month’s host is Jacob Grier at Liquidity Preference, and for the theme, Jacob has picked a topic that’s been getting a bit of attention lately: Retro Redemption.
Here’s Jacob’s details:
Contemporary cocktail enthusiasts take pride in resurrecting forgotten cocktails of the past — unless “the past” refers to the 50s, 60s, 70s, 80s, or 90s. We sometimes refer to these decades as the Dark Ages of Mixology, eras not yet recovered from the violence Prohibition and a World War inflicted on American cocktail culture. The classic Martini, a flavorful blend of gin and vermouth, had morphed into a glass of cold, diluted vodka. Other drinks were just too sweet, too fruity, too big, too silly.
But still, it wasn’t all bad. People ordered these drinks for a reason. Despite the now annual “burial” of a disfavored drink at Tales of the Cocktail, not all of them deserve to die. Perhaps, as they said of the Six Million Dollar Man, we can rebuild them. We have the technology. So the theme of this month’s Mixology Monday is Retro Redemption! Your task is to revive a drink from mixology’s lost decades. Perhaps you feel one of these drinks has a bad rap; tell us why it deserves another shot. Or maybe the original concoction just needs a little help from contemporary ingredients and techniques to make it in the big leagues. If so, tell us how to update it.
Got it? Okay, here’s how to play:
- Blog about your drink (don’t forget the photo!) by midnight-ish on Monday, November 21.
- In your post, include the MxMo logo, a link to Jacob’s site, and a link to the MxMo blog, so your readers will have some clue what you’re up to.
- Be sure to notify Jacob of your participation — either paste a link in the comments section of Jacob’s announcement post, or email him at feedback [at] jacobgrier.com.
- No blog? No problem–send Jacob your recipe and photo and he’ll take care of the rest.
So dig out the scariest big-hair drink from your shameful drinking past, and give it a makeover for Mixology Monday.